After RWA · comes RWC

Crypto built
the rails.
Now build
the
businesses.

Stablecoins move dollars. Solana moves transactions. AI agents are learning to buy. None of them know which businesses to route to — until those businesses are Known.

FREE · NO WALLET · ~90 SECONDS · BY IDENTITYRECORD

OwnedBusiness recordControlled by the business
ReadableStructured signalsIdentity · proof · consistency
RoutableCommerce contextNo live volume claims
GRAPHFEEDSIGNALS
READING · agent: stripe-atlas-7
🔧Tony's Auto BodyKNOWN · AUTO · ATL🥐Lume BakeryKNOWN · FOOD · BK🦷Meridian DentalKNOWN · HEALTH · LAFramework PTUNKNOWN · HEALTH · CHICobalt CPAKNOWN · FINANCE · NYCVerde LandscapingKNOWN · HOME · DEN+Okra PediatricsUNKNOWN · HEALTH · HOUMirage OpticsKNOWN · RETAIL · PHXOPEN COMMERCE GRAPH · SAMPLE SLICE · NOT LIVE DATA
§ I · The Shift

From Real World Assets
to Real World Commerce.

Real World Assets brought tangible value on-chain. Real World Commerce is the adoption wave that follows — the businesses, services, and transactions that turn assets into everyday economic activity.

  1. 2020

    Real World Assets

    Treasuries, credit, commodities come on-chain. Crypto proves it can hold value that originates off-chain.

  2. 2022

    Stablecoins

    Dollar-denominated value buyers and sellers actually settle in. Payments stop being a gas-token thought experiment.

  3. 2024

    Solana Rails

    Throughput, low fees, finality, portable actions. A chain becomes commerce infrastructure for real merchant traffic.

  4. You are here
    2026

    Real World Commerce

    The graph of Known Businesses agents, marketplaces, and stablecoin checkouts can route to with confidence.

§ II · The Gap

“A rail moves money. It does not know which businesses exist, what they sell, or what they have proved. Routing without context routes to noise.

RWC Thesis · § 4 / Rails are not enough

§ III · The Missing Layer

The Open Commerce Graph.

The machine-readable graph of real-world businesses — their identity, services, proof, credentials, locations, and payment endpoints. Open by design, so AI systems, marketplaces, and applications can read it.

Rails

StablecoinsUSDC · PYUSD · USDT
Solanathroughput · portable actions
AI agentssearching · transacting
OPEN COMMERCE GRAPH🔧Tony's Auto BodyKNOWN · AUTO · ATL🥐Lume BakeryKNOWN · FOOD · BK🦷Meridian DentalKNOWN · HEALTH · LAFramework PTUNKNOWN · HEALTH · CHICobalt CPAKNOWN · FINANCE · NYCVerde LandscapingKNOWN · HOME · DEN+Okra PediatricsUNKNOWN · HEALTH · HOUMirage OpticsKNOWN · RETAIL · PHXOPEN COMMERCE GRAPH · SAMPLE SLICE · NOT LIVE DATA

Known Businesses

Owner-controlled recordstructured · current
4 Business Signalsidentity · understanding · proof · consistency
Routable actionsbook · pay · verify
§ IV · The Outcome

A Known Business
is one a system
can read.

Owner-controlled. Structured. Current. The record agents, wallets, and marketplaces can route to with confidence — and the business can correct themselves when something changes.

OwnedThe business — not a third-party aggregator — decides what the record says.
ReadableStructured fields and portable actions so any compatible client can act.
VerifiableFour signals — Identity, Understanding, Proof, Consistency — scored continuously.
Meridian Dental
HEALTHCARE · LOS ANGELES, CA · DDS-44182
Known
Identity94
Understanding88
Proof91
Consistency86
Services declared
  • · Preventive · cleanings, exams
  • · Cosmetic · veneers, whitening
  • · Restorative · crowns, implants
  • + 4 more
Actions readable
  • · Book appointment
  • · Verify insurance
  • · Request quote
  • Payment endpoint: roadmap
Sample read · not live dataVerified by IdentityRecord
agent · book-with-claude→ matched
§ V · The Signals

Four signals decide
how legible your
business is.

Identity, Understanding, Proof, and Consistency. Together they describe how readable your business is to the systems that route commerce — and where the gaps are.

01

Identity

Who you are. Legal name, owner, location, license. The fields any system needs before it considers routing to you.

Legal nameOwner verifiedNAP consistentLicenses
02

Understanding

What you do. Categories, services, who you serve, payment endpoints — described in fields systems can parse, not paragraphs.

CategoriesServicesInsuranceEndpoints
03

Proof

What you have demonstrated. Reviews, credentials, work samples, attestations — evidence beyond your own claims.

ReviewsCredentialsMediaAttestations
04

Consistency

Whether your details agree across surfaces. If your hours, address, or phone disagree across the web, agents discount you.

Hours matchPhone matchAddress matchNo drift
§ VI · The Diagnostic

See what an agent
sees when it looks at
your business.

The Known Business Check scores you across all four signals and returns a written report — the specific gaps that keep your business invisible to AI systems and commerce networks, and the steps to close them. Free, no wallet, ~90 seconds.

https://
NO ACCOUNT·NO WALLET·~90 SECONDS·BY IDENTITYRECORD
SAMPLE REPORT · meridiandental.comsample scan · not live data
OVERALL
68/100
Partially legible

Three fixes will move you to Known.

Identity88
Understanding54
Proof76
Consistency52
§ VII · The Product Answer

Where you go to be Known.

RWC Guide explains the category and runs the diagnostic. IdentityRecord is where business owners build the owner-controlled record itself — the AI page agents read, the actions they invoke, the credentials they verify.

Trust Credits are product credits inside IdentityRecord. They are not crypto, not a token, and not tradable.

IR
IdentityRecord
OWNER-CONTROLLED · PRODUCT RECORD
1
Claim your record

Find your business and prove you own it. No wallet required to start.

2
Fill the four signals

Identity, Understanding, Proof, Consistency — guided by the Known Business Check.

3
Be readable

Your AI page becomes readable by compatible agents, marketplaces, and commerce surfaces.

§ VIII · Ecosystem Roles

Five roles in making
businesses Known.

S

SMBs

Small and mid-sized businesses own the record for their business — and decide what it says.

Build their own record
A

Agencies

Agencies operationalize the work for the businesses they serve — claim, fill, maintain.

Do the work at scale
B

Builders

Developers integrate the Open Commerce Graph into apps, agents, and rails.

Integrate the graph

Solana

Throughput, payments, and portable actions that internet-scale commerce needs.

Provide the rails

Partners

Marketplaces, AI platforms, and identity providers read the graph and route to Known Businesses.

Read & route
Start with the diagnostic

See if your business
is Known.

Free. No wallet. The report identifies the exact gaps that keep your business invisible to AI agents and commerce networks — and the steps to close them.

BUILT BY IDENTITYRECORD · NO WALLET REQUIRED